nimble, insightful, and integrated.

In the course of our decades-long partnership, Kristen and her team have managed the marketing and advertising efforts of Saint Peter’s University with an unwavering commitment to our enrollment success and growth. A trusted partner of Saint Peter’s, Inkwell Communications managed media budgets up to $1.5 million annually and consistently achieved bonus media opportunities for the institution, most recently totaling more than $190,000 in 2022/23.”

“Inkwell identified immediate fixes for the enrollment cycle, content edits for improving SEO and unified messaging, media recommendations to fine-tune our targeting and maximize our budget...”

"She understands and is devoted to our mission, something that is not found with other advertising and marketing firms. Additionally, Kristen is accessible and makes herself available whenever we are in need. All of what I have shared are the necessary ingredients for a meaningful and life-giving partnership. When you invite Kristen O’Grady and Inkwell Communications into your community you will be cared for and listened to."

“Inkwell delivers creativity, consistency, professionalism, attention to detail and dedication unmatched by any other firm.”

“Inkwell’s commitment to the goals of their individual clients has been consistently impressive and their ability to stay current with technology and trends is a major asset. Kristen O’Grady has been a valuable external colleague who brings extraordinary capabilities in all areas of higher education/non-profit marketing as well as an unparalleled work ethic. I have at times marveled at her ability to manage time-sensitive and confidential projects with professionalism, patience and good humor, despite the many levels of review that often come with the highest-level projects. This approach is evident in all members of her team.”

"...Inkwell has an integrity and professionalism unique among the advertising agency marketplace..."

“Working with Inkwell Communications has been an absolute pleasure. Kristen’s in-depth knowledge and extensive expertise in the out-of-home world has been essential to the overwhelming success of campaigns we’ve worked on together, including enrollment recruitment for Saint Peter’s University and Ramapo College. Working with Kristen and her clients is a very hands-on, detail-oriented, thoughtful and deep-dive experience that involves market rides and site visits, filled with ideation and strategic brainstorming to develop unique, new and impactful strategies.”

“In the dense media marketplace of the New York metropolitan area, Kristen is a respected media negotiator. As an Inkwell client, we were offered first-ever and unique opportunities, including digital video placements in Times Square. The Inkwell team is nimble and creative, able to respond to changing goals and challenges quickly and efficiently.”

“Kristen is a talented and skilled negotiator working endlessly towards winning the most cost-effective campaigns on behalf of her clients. If there is a deal to be had, or even yet to be created, Kristen is the driving force behind it. She will certainly get for them the BIGGEST BANG FOR THEIR BUCK! On a personal level, I’ve enjoyed tremendously partnering with Kristen throughout the years, and am sure I have become a better Account Executive for it.”